It was early 2014, and I was in the midst of my first full-time job, a graphic design gig for a startup called Fuzzy Logic.
The gig didn’t exactly put me in the best position for the first two years of my career.
“You’re not a creative type,” my recruiter said.
“And that’s not what I wanted.”
“It was the first time I’d heard of ‘crowdsourcing,'” says Fuzzing Logic founder Jason Siegel.
“I wasn’t really sure what it was, so I figured, I’ll take a chance.”
I had no idea what a crowdsourcing job was.
A bunch of talented graphic designer friends and I were sitting around the office of the startup, which was launching a product called Mango.
The team had hired a designer to design the logo, and the logo had been designed by a friend of theirs, whom I knew well.
It had a playful font, with the word “Mango” in a font that looked like a penguin, and a black background.
We liked it, and after about two weeks, the designer had made the logo a thing of beauty.
Fuzzerlog was the product of the company’s founders, Jason Sacher and Eric Siegel, and it had a couple of design flaws.
The logo itself was a good-looking, simple font, but it wasn’t as appealing as the other logos they were using.
Jason told me it was the perfect logo for Mango, because he wanted to be a designer in the industry, and he wanted it to be different.
The two of us were sitting in a conference room on the fourth floor of a Manhattan skyscraper, chatting.
I knew I was on to something, he said, and as soon as I saw my name, I knew it was going to be something special.
I told him about a job I’d had in the business, and that I was hoping to get my first design job.
I was only 21 years old, and Jason had been designing for years, and at least six of those years had been full- time.
“We were pretty far down the path of getting into this, so we knew we’d have to start somewhere,” Jason said.
I went to see him the next day, and we talked for an hour about what I had learned in the last couple of years, how I had come to this job, and what it would mean to get this job.
Jason was also a big believer in the concept of crowdsourcing.
He’d had a successful crowd-sourcing career before, and thought it could help bring people together for the same project, something that was often overlooked.
“There’s a misconception that if you have a small team and a small budget, that you don’t have to work on something,” he said.
The truth is, he was right.
It was a difficult time in his life.
He was unemployed, and his wife was pregnant with their first child.
His parents were living in California, and they were taking care of their daughter.
When I asked him what he was doing to make sure he had enough to do while they were on the road, he told me that he had started his own company.
But that didn’t mean he had to spend a lot of time on the internet.
“This was all new for me,” he explained.
He and his company had set up an ad hoc design shop, and was working on the logo with two designers, one of whom was Jason Sauer.
They were building out the logo design in a digital environment, so they could build a prototype and make sure everything was working.
The prototype was finished in four weeks, and then they got to work.
They had the logo in the client’s hands, and everything was set up.
Jason and his team had set their goal: get to 10,000 fans on Facebook, where the logo would appear, and get to $500,000 in revenue.
The process was a lot more complicated than you might think, and even for people who’ve worked in the field of design, the work was not easy.
Jason said that they had to hire an editor to help him create the logo.
“What we were doing was creating a brand, and making sure it’s unique, and has a story,” he told the designers, “and that story has to have a meaning.”
It’s an easy thing to do when you’re trying to figure out how to build a logo.
But it’s also an important thing to make a logo, because it’s what your company is going to use, and you’re going to sell that.
But as Jason and the designers got more familiar with the process, they realized it wasn, in fact, very complicated.
So the next step was to build the logo for a different product, which meant they had three different designers working on it, with a design team of six.
They needed a different logo for each of